In this webinar, Kevin McNamara, president of Vertical IQ, draws upon his unique perspective as a business owner who also has 16 years of experience in banking–a vantage point that enables him to effectively challenge the traditional bank sales process. He knows first-hand the frustration of meeting with an ill-prepared banker!
1. How to build a client-centered sales process focused on the business owner
2. How to incorporate industry research to add value
3. Tangible takeaways to easily implement this new process in your bank