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First National Bank of Omaha: The Power of Connecting PrecisionLender & Salesforce
“Our Salesforce adoption improved mainly due to the value of PrecisionLender,” Max said. “Lenders wanted to understand how profitable their customers were. To get there, they had to be in Salesforce."
Rabobank: Changing the Conversation
United Bank: Earning With Efficiency
Discover how United Bank uses PrecisionLender to compete with the competition and empower its relationship managers from David Paulson, EVP Wholesale Banking.
Union Bank & Trust: Pricing to Grow
"We can't price like a small bank anymore."
First Midwest Bank: Thinking Big
"The way we hold our lenders accountable now, is not just growth, it's also profitability."
First Midwest Bank: The Power of a Chief Pricing Officer
"Focus on our true pricing, our cost behind the pricing, and the profitability of each product."
Yadkin Bank: Balancing Risk and Reward